Technology-based Business Transformation OpenCourseWare: Free Online Graduate Level Business Technology Course by MIT
Learn to develop your business, leadership and technology skills to more effectively promote your business in this free OpenCourseWare provided by the Massachusetts Institute of Technology (MIT). 'Technology-based Business Transformation' provides students with the means and ability to develop ideas and strategies to promote their business and make it more successful. This graduate-level course has no prerequisites, but will be of most interest to students pursuing a master's degree in Business or those who are interested in starting, or building, their own business.
Technology-based Business Transformation: Course Specifics
Degree Level | Free | Audio | Video | Downloads |
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Graduate | Yes | Yes | No | Yes |
Lectures/Notes | Study Materials | Tests/Quizzes |
---|---|---|
Yes | Yes | No |
Technology-based Business Transformation: Course Description
Running a small business is a constant challenge, especially during the first few years. However, by implementing technological advancements and effectively marketing your business, a transformation can occur, keeping you on track and in control. Offered by the Massachusetts Institute of Technology (MIT)'s School of Engineering in Cambridge, Massachusetts, this free OpenCourseWare discusses a number of ways to develop, envision, communicate and launch a business plan. Students learn the importance of implementing technology to develop innovative business ideas and solutions. Using technology for organization, marketing and strategy-development is also covered. MIT Professor Irving Wladawsky-Berger teaches this course about developing technology-based businesses and applying technology to businesses of all kinds. The course focuses on a case study surrounding IBM's e-business and Internet-based strategies of the late 1990s.
Lectures, notes, study materials and some audio accompaniments are available for free online. To take this course, visit the technology-based business transformation course page.
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