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Advertising Management Degree Info - Master Degree Review

Published Dec 28, 2006

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An Advertising Management degree provides you with a curriculum that integrates leadership and ethics. With an Advertising Management degree you may seek employment in advertising, media, marketing or design.

Summary of the Advertising Management Program

In an Advertising Management program you will be able to advance into a challenging and rewarding career. You will be on the cutting edge, creating marketing policies dedicated to the advertising industry. In an Advertising Management degree program you will learn how to create an effective advertising campaign. You will learn how to manage an advertising team. Graduates will be able to analyze consumer behavior.

Specific Skills You Will Learn

As an advertising professional you will be responsible for research and communication. Graduates will have to make decisions on how to best sell products and in some cases people or companies. In an Advertising Management program you will develop computer software skills necessary to advance your career. As an Advertising Manager you will need to be a creative thinker and be able to manage people who think out of the box.

Typical Coursework

Though coursework will vary depending on the college you choose, common areas of study include:

  • Research and Statistics
  • Brand Management
  • Law and Ethics
  • Consumer Behavior

Career Related Information

Career Fields You Will Be Prepared to Enter

In choosing to earn an Advertising Management degree you will be entering into rewarding career. Future graduates working in the advertising field will be recognized as motivated and creative industry leaders. The need for skilled managers with a variety of computer and marketing expertise will make you indispensable.

Occupational Outlook For an Advertising Management Degrees Including Salary Information

According to swz.salary.com, the national annual median wage for those continuing their education in an Advertising Management Masters program varies from $71,032 to $96,688. Your salary will depend on the size of the company, your position and the region in which you are employed. According to www.bls.gov, marketing employment opportunities are growing.

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